Author Archives: PR Wars Staff

As corporations weigh-in on social issues, communicators are learning to become a company conscience. On today’s PR Wars, we talk with Anthony Hayes, Founder and President of The Hayes Initiative. Learn what you should think about as your company navigates the winds of social change.

Read more

The life of an intern. It’s tough to get that spot in the agency. When you do, what does success look like for both you and the agency? On today’s PR Wars podcast, we talk with Kaci Pollack, Talent and Culture Manager for See.Spark.Go.

Read more

When you engage in international public relations, what is lost in translation? On today’s PR Wars podcast, we talk to Nick Haigh with British-based BAE Systems Applied Intelligence about the differences of public relations across the pond.

Read more

Is Wikipedia in your communication plan? On today’s PR Wars podcast, we talk with Josh Greene, CEO of The Mather Group about strategies to make the world’s largest reference site work for you.

Read more

Influencers can have stronger readership than a news publication. And, today’s influencer is a savvy content creator. On today’s PR Wars podcast, we talk with Jason Falls author of “Winfluence: Reframing Influencer Marketing to Ignite your Brand.”

Read more

On January 7, one day after the Capitol riots, a photo was tweeted of an AXE body spray can left behind from the mob. The photo could have created a negative viral impact for the brand.

Read more

If your media list isn’t spot on, it won’t matter how good your press releases are. On today’s PR Wars podcast, we talk with Meltwater’s Cody Konschak to help you build better media lists for better coverage.

Read more

Anaphora is a Greek rhetorical device to help you in your speech writing. The technique has been used in some of the greatest speeches in history. Perhaps, the most famous modern use of Anaphora is Martin Luther King Jr.’s “I Have a Dream” speech in 1963.

Read more

How do you engage with public relations when public temperament is permeated with division… and dipped in napalm. On today’s PR Wars podcast, Brooke Hammerling, founder of The New New Thing, helps companies navigate an opinion charged landscape.

Read more

A letter written by the late, great news anchor Walter Cronkite shows that he was no stranger to drinking cocktails with public relations folks in the 1950’s.

Read more

10/57